Which of the following is NOT an example of an inbound lead?

The correct choice is that someone who mentions your company on LinkedIn or Twitter is not considered an inbound lead. Inbound leads typically involve individuals who actively engage with your business by reaching out for assistance, requesting information, or participating in conversations that directly indicate their interest in your offerings.

When someone sends a live chat message or makes a phone call to your company, they are expressing a direct interest and taking the initiative to engage with your business. Similarly, a person contacting you through social media platforms like LinkedIn or Twitter demonstrates a proactive approach to seeking out your products or services.

In contrast, merely mentioning your company on LinkedIn or Twitter does not indicate that there is any direct engagement or interest from the user. It may simply be a comment or observation that does not suggest they are looking to initiate contact or explore a business relationship. Therefore, this action does not meet the criteria of an inbound lead since it lacks the essential element of direct engagement.